For your Facebook ads and images to be powerful, their substance and innovation should be customized precisely to the crowd it's coming to, the item it's selling and, perhaps above all, the medium it's shown on.
That is especially obvious in Facebook advertising, which offers advertisers an entire slew of sizes, situations, and ad styles across several platforms and destinations over the web. In the event that you need to take advantage of your ads, it's imperative to focus on subtleties, for example, Facebook ad specs and Facebook picture sizes.
Facebook Ad Specs and Picture Sizes 2021
In spite of the fact that you could attempt a one-size-fits-all strategy, that is likely going to bring about certain mistakes en route – either for the end client or in your mission's definitive return on initial capital investment.
Need to ensure your ads are tweaked impeccably for the specific arrangement and ad type you've picked?
Utilize this guide for Facebook ad specs to help:
1. Single Picture Ads
These are the most seasoned kind of ad in the book. A basic, single picture with a connection, a limited quantity of duplicate,s, and a headline, they're anything but difficult to set up and work with each sort of ad objective aside from video sees.
The Facebook ad specs for single picture ads are part into two: without connect and with the interface.
(Read Also: Let’s Take A Look At The Facebook Ad Specs)
Picture without interface:
(Picture)
Proportion – 1.91:1 to 4:5
Goal – most noteworthy accessible
Different Proposals – Keep text to 20% or less of the picture since this can bring about decreased conveyance
(Duplicate)
Text – 125 characters
The picture with connecting:
(Picture)
Least Size (WxH) – 476 x 249 pixels
Proportion – 1.91:1 to 4:5
Goal – at any rate 1,080 x 1,080 px
(Duplicate)
Headline – 25 characters
Connection Depiction – 30 characters
2. Single Video Ads
Video ads are like picture ads, besides with a video instead of a static picture. They can be utilized with any goal aside from the Item List Advancement one.
The Facebook ad specs of single videos ads are:
(Read More: Know the 7 Amazing Tips for Facebook Marketing Strategy)
(Videos)
Format – .MOV or .MP4 is suggested yet these record types are additionally upheld
Video Proportion — 9:16 to 16:9
Goal – 720p at least, upload the most elevated goal conceivable
Document Size – 4 GB greatest
Length Least – 1 second
Length Greatest — 240 minutes
Video Subtitles – Discretionary however suggested
Video Sound – Discretionary however suggested
Thumbnail Picture – Thumbnail images comprising of over 20% content may encounter diminished conveyance
Vertical videos with a viewpoint proportion higher than 4:5 can be covered to 4:5
(Duplicate)
Text – 125 characters
Headline – 25 characters
Connection Depiction – 30 characters
360 video ads are a vivid method to introduce your image to clients. Watchers can investigate 360 perspectives by either turning their gadget or hauling their finger to move around inside the video. This can likewise be seen in VR utilizing such gadgets as the Oculus Fracture or Samsung Stuff VR.
(Videos)
Least Viewpoint Proportion — 100 x 400
Greatest Viewpoint Proportion — 400 x 100
Least Measurements (WxH) — 120 x 120
Record Size – 26 GB greatest
Length Least – 1 second
Length Greatest — 241 minutes
(Duplicate)
Text – 125 characters
Headline – 25 characters
Connection Depiction – 30 characters
4. Collection Ads
Collection ads order a few item images inside a cover picture or video to permit clients to find items in an outwardly vivid manner.
Here are the Facebook ad specs for Collection Ads:
Vertical Images/Video Proportion — 1:1
Headline — 25 characters
Text — 90 characters
Collection Ads utilize the main picture or video from your Moment Experience ad as the cover photograph for your media set. When a client taps on it, they are then coordinated to a full-screen Moment Experience page.
Facebook collection ad
(Read Also: How To Increase Engagement On Social Media?)
5. Carousel Ads
Carousel ads let you utilize a blend of all other ad types, approaching 10 images, slideshows or videos in a single mission. Every component can even be connected out to various points of arrival.
The Facebook ad specs for carousel ads are:
(Images)
Size – 1,080 x 1,080 pixels
Proportion – 1:1 square
Picture Greatest — 30MB
Picture record type — jpg or png
Different Proposals: Negligible or no content on the picture
(Videos)
Format – .MOV or .MP4
Angle Proportion – 1:1 square
Goal – 720p at least
Document Size – 4 GB most extreme
Length Most extreme – 240 minutes
Goal – in any event 1,080 x 1,080 pixels, 1:1 proportion
(Duplicate)
Text – 125 characters
Headline – 25 characters
Portrayal – 20 characters
Facebook ad sizes and specs are continually advancing and changing, so inquire regularly for refreshed ad specs as they crop up.
Facebook carousel ads
Facebook ad sizes and specs are continually advancing and changing, so return frequently for refreshed ad specs as they crop up.
No comments:
Post a Comment